Front of House

Front of House
Front of House
Front of House
Front of House
Front of House
Front of House
Front of House

Disciplines
Animation
Brand Identity
Copywriting
Design

Brief
Front of House (FOH) is the internet’s one-stop-shop for digital collectibles from the best bars and restaurants anywhere. Founded by food lovers, like Saint-Urbain’s creative director Alex Ostroff , FOH collaborates with food/bev operators to create one-of-a-kind NFTs designed to let their regulars’ wine and dine online and make the web3 space more digestible.

Findings
The visuals are a nostalgic wink to 90’s web experience, using vibrant RBG colors, friendly logos, animated grids, retro ad typography and bold collages of floating food. It is a whole digital experience, aiming to merge the inherent humor of food and weirdness of internet culture. Play with your food, while supporting restaurants!

Creative Director
Alex Ostroff

Art Director
Vero Lafortune

Agency
Saint Urbain

Brand
Front of House

Categories

Branding, Packaging, Web design

Tags

#app, #food, #nft

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