ERNE – Pickleball’s Player Platform by Saint Urbain

ERNE - Pickleball’s Player Platform
Brief

ERNE is pickleball’s player platform, designed to help everyone start (or continue) their journey into the world of pickleball. Offering curated gear recommendations, playing tips, merch, and more, along with a country-wide ambassador program, ERNE is your go-to for everything pickle.

Findings

Created by a set of avid pickleball players (and siblings), our clients tasked us with crafting a fun, inclusive brand for advanced players and newcomers of all backgrounds.

ERNE - Pickleball’s Player Platform
ERNE - Pickleball’s Player Platform
ERNE - Pickleball’s Player Platform
ERNE - Pickleball’s Player Platform
ERNE - Pickleball’s Player Platform
ERNE - Pickleball’s Player Platform
ERNE - Pickleball’s Player Platform
ERNE - Pickleball’s Player Platform
ERNE - Pickleball’s Player Platform
Credits
Creative Director: Alex Ostroff
Creative Team: Véronique Lafortune, Florence Boudier
Photography: Vincent Castonguay 
Special thanks to Jacob the model

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