Perona Premium Fashion Brand by Shrishti Vajpai

Perona

Perona is a premium fashion brand, with a clean and minimal aesthetic. The identity of Perona starts with the brand pillar ‘Modern Minimalism’. The inspiration behind the identity is reflected in the brand name itself ‘Perona’, which means ‘sewing’. The main strength of the brand lies in the skill and craft of leather, and therefore it became an essential part of the concept. The custom type developed, resembles the fluidity of the thread and the mark is a modern, stylised rendition of the needle piercing through the thread, which is a classic way of sewing leather. 

*This project was done while working with Illum Design / Content by Nasreen Singh

Credits

Designer: Shrishti Vajpai
Client: Perona

Perona
Perona
Perona
Perona
Perona
Perona
Perona
Perona
Perona
Perona
Perona
Perona

Brand

Perona

Categories

Clothes, Fashion

Share

Brand

Perona

Categories

Clothes, Fashion

Share

More Awesome Projects

Paris 2024 Olympic Games - Brand design

Olympic Games, Paris 2024

Winyl - Corporate Gifts

Winyl – Corporate Gifts by Doping Creative Agency

More Than Classic - Music Events

More Than Classic – Music Events by Creative Affairs

Tortillicious Brand Identity

Tortillicious Brand Identity by the branding people

CHIMBAPAINT®. Copywriting | Branding | Packaging

CHIMBAPAINT® by Nicof Maya

Dalet - Global Rebrand - mini

Dalet – Global Rebrand

ZARA Collab

ZARA Collab. by Marco Oggian

I Carpini Brand Identity

I Carpini Brand Identity by Drogheria Studio

Stocked store - mini

Stocked Store by the branding people

Kappa X Brand Identity

Kappa X Brand Identity by Han Gao

MEXICUE, New York City - mini

MEXICUE, New York City

Ca Bay Chocolate

Ca Bay Chocolate by Brand Intheblack