RAG. A customizable identity by Caserne

RAG. A customizable identity

Rag produces customizable jerseys for motocross, BMX, and mountain bikers. Thanks to an innovative short production line, its environmental impact is kept to a minimum. The idea of customization forms the basis of the brand identity, which is made up of some 20 logos, while the brand’s technical expertise is hinted at through curved typographic treatments reminiscent of race tracks and conveyor belts.

Credits

Design: Caserne
Photography: Samuel Pasquier

RAG. A customizable identity
RAG. A customizable identity
RAG. A customizable identity
RAG. A customizable identity
RAG. A customizable identity
RAG. A customizable identity
RAG. A customizable identity
RAG. A customizable identity
RAG. A customizable identity

Brand

RAG

Categories

Bike, Clothes

Design

About

Share

Brand

RAG

Categories

Bike, Clothes

Design

About

Share

More Awesome Projects

Leo! Leo! by Studio Ethur Ethur

Von Wobeser - Branding for Mexican law firm

Von Wobeser by the branding people

Nova Luxurious Feminine Shoes

Nova Luxurious Feminine Shoes

Google Brand Campaign

Google Brand Campaign

CHIMBAPAINT®. Copywriting | Branding | Packaging

CHIMBAPAINT® by Nicof Maya

Pomona Powder | Packaging - mini

Pomona Powder by Kollektiv

Meu Burguer - Brand Identity - mini

Meu Burguer – Brand Identity by Luiz Matera

Reserva is a Brazilian fashion brand, created in 2004 in Rio de Janeiro.

Oficina Brazilian Fashion Brand

Parrot Distilling Brandmark rendered by Steven Noble

Parrot Distilling Brandmark rendered

KATERINA LYTRA branding

KATERINA LYTRA

Orangerie No-8

Orangerie No:8 by Ceren Burcu Turkan

RS Aqua - Leading Marine Technology Rebrand

RS Aqua by Fable & Co.