McDonald’s – McSafe Drive by DDB Prague

McDonald's - McSafe Drive
McDonald's - McSafe Drive
McDonald's - McSafe Drive

Hungry drivers aren’t always the safest drivers. They become frustrated quicker, they’re more annoyed and more often unfocused, tired drivers. With McDonald’s being one of the biggest providers of food to drivers in Czech Republic, we can take a strong stand and encourage drivers to drive safely. We created a drive safely campaign telling people not to drive hungry, but to drive safely. – DDB Prague

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