Drype is a Milan-based startup specializing in the production of natural and sparkling water-soluble alcoholic cocktails. The company’s mission is to reduce CO2 emissions in the bar and hospitality industry by offering a unique solution that eliminates unnecessary weight and volume in transportation. This is achieved through their innovative water-soluble cocktails, significantly reducing packaging waste and transportation emissions.
Drype’s key features include eco-friendly packaging aligned with the brand’s commitment to sustainability, bold and minimalistic graphics that enhance brand recognition, and a unique color palette that differentiates each product flavor while maintaining a cohesive visual identity across the range. The design reflects Drype’s forward-thinking approach, combining aesthetics with functionality to contribute to a more sustainable future for the beverage industry.