Khaled Ayman’s Rebranding of the Spathis Brand

Brand Identity for Spathis
Brand Identity for Spathis

Reviving a Classic: A New Visual Identity for Spiro Spathis

Spiro Spathis, a once-popular Egyptian beverage of the 20th century, is poised for a comeback. Recognizing its potential for global success, I embarked on a project to revamp its visual identity.

The original logo, featuring the bee, a symbol deeply rooted in ancient Egyptian culture, served as a cornerstone for my design. I incorporated this iconic element while introducing additional visual cues to represent the brand’s rich history, unwavering quality, and diverse product offerings.

Global appeal was paramount in my design vision. The sophisticated color palette and typography enhance the brand’s image, while language-neutral elements ensure its accessibility across cultures.

I am confident that this new visual identity, a unique and sophisticated design, will propel Spiro Spathis towards new heights.

Brand Identity for Spathis
Brand Identity for Spathis
Brand Identity for Spathis
Brand Identity for Spathis
Brand Identity for Spathis
Brand Identity for Spathis
Brand Identity for Spathis
Brand Identity for Spathis
Brand Identity for Spathis
Brand Identity for Spathis
Brand Identity for Spathis
Brand Identity for Spathis

Brand

Spathis

Categories

Drink

Credits

Designer: Khaled Ayman

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Brand

Spathis

Categories

Drink

Credits

Share

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