Packaging design for Coca-Cola

Packaging design and end frame illustration for Wieden Kennedy’s new brand campaign for Coca-Cola, ‘Open’.

Each of the four illustrations features a different hand gesture showing an intimate moment of togetherness and represents expression of the campaign’s message.

CREDITS
Design: Alva Skog
Animation: Jelly Kitchen

Packaging design for Coca-Cola
Packaging design for Coca-Cola
Packaging design for Coca-Cola
Packaging design for Coca-Cola
Packaging design for Coca-Cola

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