Coca-Cola: Feel the Summer by McCann

Coca-Cola Summer 3

The Peruvian coastline is a playground for fun during the summer, when Peruvians enjoy sports like surfing, windsurfing, and diving.

We realized that the first letter of Coca-Cola‘s iconic logo is shaped like a wave, and that the best way to use it is to show what we love most: summer fun and Coca-Cola. With that in mind, we created minimalist graphics featuring the most popular sports on the Peruvian coast.

Coca-Cola Summer 2
Coca-Cola Summer 1

Brand

Coca-Cola

Categories

Drink

Credits

Advertising agency: McCann Lima

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Brand

Coca-Cola

Categories

Drink

Credits

Share

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