Five Views of Cartuja by Al Alimón

Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept

Unveiling Cartuja’s Hidden Gems: Award-winning studio AL ALIMÓN unveils “Five Views of Cartuja,” a stunning collection of posters and ad materials celebrating the architectural and archaeological wonders of the Universidad de Granada’s Cartuja campus.

This project shines a spotlight on Cartuja’s often-overlooked cultural landmarks, treasures unknown to many students and visitors. Universidad de Granada, eager to champion this heritage, partnered with AL ALIMÓN to leverage design as a powerful tool for cultural appreciation.

Fresh & Playful: A Visual Feast for the Young & Curious

AL ALIMÓN’s magic lies in their captivating visual style. They crafted a series of minimalist, playful illustrations showcasing Cartuja’s key landmarks: the Monasterio de Cartuja, Colegio Máximo, Templete Jesuita, Alfar Romano, and Observatorio Astronómico.

Connecting with the Next Generation

This project’s heart lies in engaging a younger audience. The minimal, playful aesthetic speaks directly to them, sparking curiosity and inviting exploration.

Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept
Fundación Paco de Lucía branding concept

Brand

Cartuja

Categories

Art

Credits

Agency: Al Alimón

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Brand

Cartuja

Categories

Art

Credits

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