CRANK is a brand dedicated to the development of products designed for cyclists. Its name refers to the fundamental element of the bicycle: the crank.
The brand has a vision of the entire ecosystem of cycling, the proposal is to group the different aspects of cycling to bring its products together at one point.
The brand’s proposal has to do with connecting cycling enthusiasts and admirers. The unique point that inspires this mission is to promote interaction between people and bikes, creating a concept in addition to trails and roads.