STAKO

The STAKO brand dates back to the 1960s. Years of reliable work have made STAKO an autogas industry expert. Today, it is the world’s leading manufacturer of automotive LPG tanks installed as standard in passenger cars from the largest makers, including Renault, Fiat, Opel, and Hyundai.

Thanks to our year-long cooperation, the STAKO brand was successfully relaunched in the global B2B market. We effectively prepared and implemented brand positioning and strategy in a way that fitted the company’s position as the manufacturer of world-class gas tanks. It is reflected in the new brand claim: “Proud to be the first choice for the automotive industry for years.”

Scope of work:
● In-depth interviews with the management
● Strategic workshops -> strategic concept & positioning
● Naming
● Visual identity
● Corporate website
● Advertising materials
● Employer branding
● TBC

STAKO Branding
STAKO Branding
STAKO Branding
STAKO Branding
STAKO Branding
STAKO Branding
STAKO Branding
STAKO Branding
STAKO Branding
STAKO Branding

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