Google WWF by Simón Gauna López

Due to global warming, there are 26.500 species currently in the verge of extinction We have only 10 years to revert this. Google Docs has over 1Billion active users, and uses anonymous animals in order to protect the identity of unknown users. That is why we are giving these “anonymous animals” in Google Docs another meaning.

Animal.docs

A change in Google docs, in which every animal thats appear is going to be an endangered one. When the user of an unknown account logs in, the endangered animal will pop up and tell the user what can be done to save that species. Then, it will send the user to a WWF landing page with information, giving the option to donate money. Animal.docs, let’s write another story.

Project Information

Brand

Google, WWF

Categories

Animals, App

Credits

Share

More Awesome Projects

McDonald's Stages

Leo’s Thjnk Tank Stages a Branding Triumph: The McDonald’s Signature…

Advertising, Poster
Toddler Tips Sleep Campaign

From Bedtime Stories to Big Dreams: MCann Echo Makes Sleep Solutions Playful…

Advertising
Your amusement or my life. WWF Campaign Advertising

WWF: Don’t destroy their life for your pleasure by Stellar

Advertising, Poster
Animals are not clowns

Animals are Not Clowns by LDPA

Advertising
Danil Hike & Arnold Furnace Craft Photorealistic CGI Crowd for Jack Daniel’s

Danil Hike & Arnold Furnace Craft Photorealistic CGI Crowd for Jack Daniel…

3D, Advertising, Packaging
2 Gingers Irish Whiskey Campaign

2 Gingers Irish Whiskey Campaign by VSA Partners

Advertising
WWF Campaign: Stop One. Stop Them All by Leo Burnett

WWF Campaign: Stop One. Stop Them All by Leo Burnett 

Advertising, Poster
Lenor Fabric Softener

Lenor Fabric Softener by Grey Group

Advertising
Greenpeace

Greenpeace: It’s Not Just Wood by Y&R

3D, Advertising, Illustration
Block Out The Chaos - mini

Block Out The Chaos: Babies, Wife, Dogs by Cheil

3D, Advertising, Illustration
Build The Future - mini

Build The Future: Astronaut, Rockstar, Firefighter by Ogilvy

3D, Advertising, Illustration
Duracell Print Advertisement

Duracell: Toys should live forever by Grey

Advertising