Schlossgut Lüll – Winery
Schlossgut Lüll is a winery in Rheinhessen, Germany. The castle which belongs to the winery, is currently used to host and cater events like weddings. The wine is therefore stored and sold in barrels. When the daughter took over the business in 2013, she planned to broaden their range of bottled wines while cutting back on selling it in barrels. As they required designs for this assortment, they asked us to come up with ideas and combine them with a redesign of the existing logo for Schlossgut Lüll.
Logo and product became one, which underpins the whole corporate design with its 5 black and white stripes.
Concept und Design: