Empowering Women in Sports: DADA PROJECTS’ Visual Identity for Nike’s Event

For Nike’s “Her Rise” event, DADA PROJECTS, a female-led creative studio, crafted a suite of impactful visual assets. These included elegant and minimal motion graphics that captured key sports themes, a playful and interactive face filter, eye-catching event visuals, and an engaging on-stage video.

The “Her Rise” event celebrated the accomplishments of women in sports, aiming to inspire future generations to pursue their athletic dreams. DADA PROJECTS embraced this mission, creating visuals that championed gender equality, resilience, and the promising future of women’s sports. The project’s focus on continuous progress resonated deeply with the studio, as they used a “work-in-progress” design language to represent the ongoing journey of empowering women in sports.

Brand

Nike

Categories

Clothes, Sport

Credits

Agency: Dada Projects
Team: Christina Worner, Ana Aguiar, Alexandros Mavrogiannis, Timi Killam, Masha Batsii, Almamia Devine, Chris Banks, Will Samuel

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Brand

Nike

Categories

Clothes, Sport

Credits

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